Launch year: 2016
Country: UK
Funds raised: $13 million

Cleo: Make budgets, save more, AI Powered Money Management

Concept description

Cleo or meetcleo is a chatbot that uses artificial intelligence to try to make managing your finances fun.

Value proposition

Cleo is an accessible and intelligent way for millenials to manage their money. The app’s goal is to become their default financial control centre and to recommend ways to save money. It can also help switching to the best value products, whether that be financial or other services such as utilities.

The digital assistant is linked with the client’s bank account to track their spending, manage their budget and recommend how much they can afford to save.

They can also send money to their Facebook Messenger contacts via Cleo, donate to charity, and set spending goals and alerts.

Illustration (Video)

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