SalesPredict is a predictive analytics algorithm that helps you maximize your firm’s revenues throughout the customer lifecycle

Country: Israel
Year: 2012

Gives value to the data: this algorithm could help a financial institution give value to its data by using an algorithm that can give answers to any business questions relying on scientific facts instead of assumptions and intuition. SalesPredict drastically changes the way CRM, sales and marketing are done in a firm and how decision are made
Personalization of customer offers: it could give a financial institution interesting insights about its customers, best prospects and give a better offer, a more personalized offer depending on the customer’s profile

Concept

The algorithm was created to better predict sales and improve customer targeting
SalesPredict first identifies the area of business (sales funnel) that the firm wants to focus on (new targets, cross/up-sell, etc.), then lean how a firm classifies a win and a loss in its CRM, and then the algorithm would do the rest
It basically gathers all the information available on the web and available in your firm
It allows to give more data based and more scientific key business answers

The predictive algorithm allows the firm to better segment, target effectively depending at which stage of the lifecycle stage the customer in a more data-oriented way
The decisions made thanks to the answers given by the algorithm helps the firm to increase its profitability and allows to accelerate sales by giving the right product to the right person

SalesPredict needs to have access to the data within the firm’s CRM system.
Some firm’s use Salesforce, and in that case, SalesPredict simply downloads the Salesforce App Exchange.
For other systems, SalesPredict do a data export/import. They start to identify the area of the business (sales funnel) that the firm would like to focus on (new targets, cross-sell/ up-sell, etc.), learn how the firm classifies a win and a loss in its CRM, and then the algorithm would do the rest.